The first laboratory for experimental research in Montenegro

MSSLab is dedicated to the experimental research in political science, psychology, sociology, marketing and communication

Academic
research

Dedicated to academics doing research in sociology, communication science, psychology and political science, the laboratory supports experimental testing of complex, multidisciplinary hypotheses. It enables effective examination of various contemporary social phenomena and behavioral patterns.

Market, communication
and political research

The laboratory provides companies, NGOs and political actors with a thorough understanding of the needs, attitudes and behaviours of consumers and citizens, as well as experimental testing of various communication strategies before their implementation.

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The possibility of precise control of variables

Clear separation of cause and effect

The application of advanced technology in research

Testing communication strategies in isolated conditions

Respondents' reaction to different marketing solutions

A valuable source of information for marketing and communication professionals

Our blog

Survey research at the time of the pandemic

Survey research has been a part of everyday life for more than 70 years. The understanding of the data, the way of ask ...
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News

29
Jun
2021

The winner of the “Vucina Vasovic” award has been selected

After the session of the three-member commission, the proposal of the researcher Levent Berke Capli, a doctoral student at the University of Edinburgh, was chosen as the winning project.
04
Apr
2021

The commission for the “Vucina Vasovic” award is formed

The commission for the "Vucina Vasovic" award, called after a famous Montenegrin political scientist, consists of Damir Kapidzic, associate professor at the Faculty of Political Sciences, University of Sarajevo, Olivera Komar, associate professor at the Faculty of Pol ...
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PROJECT IMPLEMENTED BY

This project is funded by the European Union and the Government of Montenegro within the EU and Montenegro programs for employment, education and social protection.

This website has been created with the financial assistance of the European Union. Its contents are the sole responsibility of DeFacto Consultancy and do not necessarily reflect the position or opinion of the European Union.

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